With the rise of the internet, there are plenty of ways to get yourself out there and have your thoughts and opinions be known. This can be done through social media but a more concrete way to put yourself out there is through blogging and a more recent phenomenon, video blogging. Blogging began with the rise of the internet in the 90s and early 2000s but continues to be a great soure for information and ideas on every topic. Video blogging has gained popularity through the video sharing site Youtube which was launched in 2006 but has blown up in the last five years. But what is the difference between vlogging and blogging? And which one is the best platform to express yourself on? Keep reading to find out.
What is Blogging?
There are several online platforms that created just maintain blogs but the idea is that your blog is similar to or is a functioning website. A blog can housed as an independent website or hosted on a blogging platform such as WordPress, Blogger, Weebly, and Tumblr. To learn more about blogging platforms, here’s a great article that compares the top ten blog platforms.
Photo by Corinne Kutz
Pros of Blogging
- Easy to set up
- Lots of blogging platform options
- Have direction control over your Search Engine Optimization (SEO)
- Only need wifi and a laptop
Cons of Blogging
- Only uses words and pictures
- The way people consume media has changed; no one likes to read large amounts of text anymore
- Hard to be found in such an oversaturated market
- Have to be a good writer and researcher
Photo by Anete Lusina
What is Vlogging?
The dictionary definition of a vlog is “a video blog; a record of your thoughts, opinions, or experiences that you film and publish on the internet.”
Video blogging or vlogging is commonly done on Youtube. There are several types of vlogging such as lifestyle vlogs, product or media review vlogs, beauty vlogs, gaming vlogs, and many more. The purpose of vlogging is for you to talk about something you are interested in and share it with an audience.
Photo by Tim Wright
Pros of Vlogging
- One platform to vlog on, easy to use and set up
- Visual communications is growing in popularity; we now spend over 30 minutes a day watching videos on our phones and 20 minutes on our computers
- Easier to jump on trends and get noticed as Youtube has over 30 million daily users
- Allows for more variety and opportunities
- Easier to explain certain topics
- Easier to create short and sweet content
- Easier to share and more likely to get a response
Overall, choosing a social platform to share your thoughts and ideas can be difficult but it all depends on you and what you want. How do you want to broadcast your thoughts to the world? Blogs can work if you like to write but it’s hard to gain a solid following in such an oversaturated market.
Vlogging is easily accessible and more likely to gain a steady audience but can require some technical skills. If you want learn more about YouTube production or video production in general, check out our YouTube production or our video production summer camps in Toronto.